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Category Archives: Website

How to Optimise Your Website for Holiday Season

Holiday shopping season is just around the corner and people have started to search online for the perfect gift. November and December are responsible for 30% of an entire year’s sales. As web search and online shopping peaks have already started, the website needs to be all set to make the most out of this holiday […]

Why Logo Design Is Important For A Business?

When starting a new business, the first to think about is the name of the business, where and how it will operate. And one of the last things to be considered is create a logo which is necessary for visually promoting the business on a website or an ad. Resist the urge to DIY logo […]


Website traffic is an important indicator of business growth. Generating more leads will help to gather audience insight, improve SEO and search engine credibility. As a result, this will increase conversions and attract more customers. There are two effective ways to increase website traffic. One is free which involves search engine optimization, setting up Google […]

How Often Should You Update Your Website?

Technology has changed over the years and updating a website regularly has many benefits – especially over the long term. First, this is a great way to update customers about business news. Secondly, it improves SEO; websites that are frequently updated with relevant and current content have a higher value on search engines ranking. Whether […]

The New Year Has Begun – Is It Time To Improve Or Revamp Your Website?

  The New Year is a great time to review strategies and focus on changes to benefit your business. One of the most impactful changes to improve your online presence is to improve your website design. Your website is the most valuable marketing property. It is the first impression potential clients make about your business. […]

Why Your Website Must Be Mobile Friendly

More and more people are using their phones or tablets to browse the Internet these days and people are generally impatient when it comes to looking for what they want. Studies show that 30% of people will abandon a purchase if a shopping cart is not optimised for mobile devices and in 2017, 36.3% of the web […]

5 Ways to Improve Website Traffic

  Website traffic is a fantastic way to drive business growth. By gathering insights about your audience and improving search engine credibility, you can generate more leads and attract more customers. It is not easy to stand out above the competition, so here are some basic tips that can help you increase web traffic and […]

6 Ways Website Design Affects Conversion Rate

  Nowadays, with the advance of the internet, it is crucial for almost every business to have a website that stands out from the competition and is easily found in an online search. Websites are a great opportunity to make a good first impression and lead to the conversion of a potential customer. However, a […]